If you wanted to write a guest post for a top blog, or an article for an online magazine what would be your attitude? What mind-set would be in your pitch? These e-mails are similar to those that were actually pitched to popular sites.
The first read something like this:
I really love your blog but I’m a little shy. I’m afraid my work won’t measure up to your standards, although I would love to submit a guest post.
This was the second:
I would like to write for The Twisted. Can you advise me on how to submit, the guidelines, etc.
The first e-mail is written by a woman. Could you tell? First of all, the woman puts herself down. Why? Does she really love the blog or being pretentious? If she doesn’t feel she “measures up” why send the e-mail?
The second e-mail is sent by a man. It’s very direct and to the point. The problem is it’s too direct; there is no introduction, no reason as to why he wants to write for this site.
Neither of these pitches is accepted by the sites they want to write for. It’s possible they have talent and just need to do a little research. If they continue with this approach it may leave them feeling that nobody wants a bona fide writer.
If I was determined to write for a certain blog, online magazine or anyone else I would:
- Do my homework – learn all I could about the site to see if I had something to offer
- If there is a connection then I would make a pitch
- Introduce myself, write a few words about the site so they know I understand what they’re about, explain why I want to write for them
Most of all, I would be myself. This is something I talk about all the time. If you are not true to yourself, you cannot be true. Not to anyone or anything … and that includes your writing.
May Your Glass Always Be Half Full
NOTICE: Starting Wednesday I will be on vacation until July 14th